Terms of use
This document covers the use of the site geo-thai.com and the contact channel of Khlong Trace Laboratory. The site is informational: it publishes research cases about how AI search systems retrieve and describe Thai businesses, brands, and places. The laboratory does not sell visibility services, ranking guarantees, or promotional placement.
1. Use of the site
The content published on geo-thai.com reflects, in good faith, the laboratory's observations at the time of publication. Each case describes observable AI system behaviour under defined conditions — it is not legal, regulatory, or commercial advice, and it is not a verdict on any company, brand, or market. If you use the site's content to make decisions, you do so at your own risk.
Industrial collection of the site's content is not permitted, nor is republishing long extracts without attribution. Linking and quoting with a stated source is, as a rule, allowed.
2. Contact form
Sending the form is neither an offer, a contract, nor a promise from either party. It is only a structured way to send a research case. Khlong Trace Laboratory replies when the submitted material allows a useful assessment. The submission itself does not create a right to a particular reply, a response time, or a piece of research.
A case may be declined if the subject falls outside the scope of the laboratory, if current capacity does not allow it, or if the available evidence does not allow the question to be traced. A refusal is not a judgement on your business.
3. Liability
For use of the site, liability is limited to the fullest extent permitted by applicable law. The laboratory's materials describe AI behaviour, which depends on factors no one fully controls: model updates, third-party platform policy, dialogue context, and time. There is no guarantee about how an AI system will retrieve or describe any Thai business. Liability is not excluded for wilful misconduct, fraud, gross negligence, or any other case where the law does not permit exclusion.
4. Applicable law and jurisdiction
Thai law applies to the extent consistent with these terms, with jurisdiction of the courts of the operator's place of registration, unless consumer protection legislation imposes a different jurisdiction in the user's favour.
5. Changes to these terms
These terms are updated as the working model evolves. The "Updated" date at the top marks the version in force. Changes that concern only the site are reflected here.
Contact
Questions about these terms: contact@geo-thai.com.